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Post Tagged with: "social media"

Social Sharing vs News Aggregators

Social Sharing vs News Aggregators

Some interesting stats released by the Pew Research Journalism Project make a strong case for why sharing content through an aggregator like News360 may be in the best interest of brands and publishers.

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Top Content Marketing Trends From 2013 To Guide You In 2014

Top Content Marketing Trends From 2013 To Guide You In 2014

2013 will probably go down as the year that content marketing really started its hockey stick trajectory.  Content marketing became part of the marketing mainstream as brands and publications alike utilized it to strengthen their overall marketing strategies. The importance placed on content marketing and the momentum the strategy gained in 2013 should continue to grow in 2014.  But in order for that to happen, it is important to make sure the lessons of the past year are heeded. Here are 5 trends from 2013 to help you build your content marketing plan and strategy in 2014: 1. Curation is […]

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Battle of the IPOs

Battle of the IPOs

The buzz started as soon as Twitter announced (via tweet, of course) that it had submitted an S-1 to the SEC for a planned public offering. Since that day in early September, the media has drawn endless comparisons between last year’s giant IPO flop by Facebook. With Twitter’s offering scheduled to go live tomorrow, we jumped on the bandwagon and did a little analysis of our own to see which IPO generated the most media hype based on feature (headlining) coverage. Since Facebook announced their IPO several months before their actual offering in May of 2012 and Twitter’s announcement came […]

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Are Men More Engaged With News Than Women?

Are Men More Engaged With News Than Women?

At News360, we spend most of our time thinking about the news  – but more specifically, how people consume news. Who reads what? How do they read it? When do they read it? We take what we learn and use it deliver you the most interesting, relevant stories on all your favorite topics. Most of the information we get is based on data and algorithms, but we also like to keep our finger on the pulse of news-related conversations. We were particularly interested when we stumbled upon this study from a few months ago by the Pew Research Center’s for […]

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