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Content Marketing All-Stars: Q&A with Ken Kaplan of iQ by Intel

Content Marketing All-Stars: Q&A with Ken Kaplan of iQ by Intel

Ken Kaplan lives and breathes cool content as managing editor of iQ by Intel. The tech-culture hub covers the likes of sports, health, music and art from Intel’s own employees and the company’s partners. We chatted with Kaplan to get his takes on branded storytelling, content promotion and why a combination of journalism and marketing can create the perfect balance. Read on for more insight from Kaplan.

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